• Ben & Jerry’s announces another free cone day: Ben & Jerry’s is celebrating yet another Free Cone Day this month. April 10th will mark Ben & Jerry's 40th Free Cone Day, in which they will hand out free scoops to customers at their Scoop Shops across the country, between noon an 8 pm. "We believe in having fun, and in thanking our fans with free ice cream as each year goes by," Ben & Jerry's CEO Jostein Solheim, says. "To us it's a chance to have a bit of a party, to build connections with our fans, and show them how much we appreciate them!" Click here to find the scoop shop near you.